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Nov 07, 2024

Nexgen Packaging debuts African headquarters in Kenya | Labels & Labeling

The facility can produce and deliver packaging products, including care labels and variable data products (including RFID tags and stickers).

Nexgen Packaging's African headquarters in Nairobi, Kenya

Nexgen Packaging has announced the grand opening of its African headquarters in Nairobi, Kenya.

Nestled in the heart of the Export Processing Zone in Athi River, the facility can produce and deliver packaging products, including care labels, heat transfers, variable data products (including RFID tags and stickers), brand identification products, woven labels and other packaging offerings.

'Nexgen is proud to be the first global supplier in this industry to be on the ground in Kenya,' said Jim Welch, CEO, Nexgen Packaging. 'Our investment in this new facility underscores how Nexgen is contributing to the current and future needs of our customers. With the growing demand for apparel, footwear and home products made in Africa, Nexgen is excited to be leading the industry with the launch of this state-of-the-art, sustainable facility.'

The new facility, which has earned EDGE certifications for green building practices, marks a significant milestone for Nexgen, reinforcing its commitment to sustainable practices around building materials, products and employees.

'The establishment of Nexgen Packaging in Kenya, a renowned global supplier of tags and labels, marks a significant milestone for the Kenyan garment sector’s journey toward vertical integration and will encourage many more companies to invest in Kenya,' said Goutham Reddy, director, Best Lifestyle Kenya EPZ.

Nexgen Kenya brings a comprehensive set of capabilities and product offerings to the African market with a focus on sustainability. It will bolster the capacities of the company’s existing operations in Egypt and West Africa, and serve as the central hub for providing products across the continent. 'We are thrilled to welcome Nexgen’s expansion into Kenya – a strategic move that enhances MAS’s capabilities within the region and strengthens our intricate garment manufacturing processes,' said Jehan Jayasuriya, chief marketing officer, MAS Intimates. 'For nearly a decade, NexGen has been a key partner, supplying essential trims and packaging solutions for our apparel products. Their foray into Kenya not only bolsters our robust supply chain but represents a significant milestone in our ongoing collaboration.'

William Ruto, president of Kenya, and Meg Whitman, US ambassador to Kenya, both attended the facility grand opening on April 23.

Nexgen Packaging is a global provider of apparel brand identification and packaging products based in Westmont, Illinois.

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